Zimbabwean novelist NoViolet Bulawayo has been announced as the inaugural winner of the Etisalat Prize For Literature for her debut novel ‘We Need New Names’. In addition to a cash prize of £15,000 and a three-city book tour in Africa, she will receive a four-month fellowship at UEA, where she will be mentored by UEA Professor of Creative Writing, Giles Foden, the author of ‘The Last King of Scotland’. Established and sponsored by the international telecommunications company Etisalat, the prize and fellowship are intended to celebrate new African fiction, encouraging upcoming African writers whilst supporting the African publishing industry. NoViolet (pictured) was born and raised in Zimbabwe and gained an MFA in Creative Writing at Cornell University in the United States, where she received a Truman Capote Fellowship. She won the Caine Prize of African Writing in 2011 for her short story ‘Hitting Budapest’. ‘We Need New Names’ was published in 2013 and shortlisted for the Man Booker Prize and the Guardian First Book Award.